OYINDAMOLA BABALOLA

Digital Content & Marketing Specialist

Lagos, NG.

About

Highly creative and results-driven Digital Content Specialist with a proven ability to leverage video editing, social media management, and strategic content creation to enhance brand visibility and drive sales. Adept at developing engaging digital strategies that connect with diverse audiences, I consistently deliver measurable outcomes, including significant sales conversions and improved operational efficiency. Eager to apply a passion for creative expertise and trend analysis to a dynamic marketing or communications role.

Work

LarryK Gele

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Content Creator

Lagos, Lagos State, Nigeria

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Summary

Led digital content creation and social media strategy for a fashion brand, driving online presence and directly converting engagement into sales.

Highlights

Launched and managed comprehensive social media presence, achieving significant digital expansion and audience engagement for the brand.

Conducted in-depth content research and developed data-driven marketing strategies, enhancing brand visibility and promotional effectiveness.

Created compelling, conversion-focused digital content across multiple platforms, directly contributing to increased sales and revenue growth.

Babalola Foodstuffs Ltd.

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Sales Personnel

Lagos, Lagos State, Nigeria

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Summary

Managed sales operations and client relationships for a foodstuff company, implementing strategies that boosted market presence and optimized internal processes.

Highlights

Developed and implemented new marketing and sales strategies, significantly expanding market reach and driving product adoption.

Cultivated and maintained strong client relationships, fostering repeat business and ensuring high levels of customer satisfaction.

Designed and deployed an enhanced inventory management system, streamlining product organization and improving customer support efficiency.

Systematically documented all sales transactions, ensuring accurate record-keeping and facilitating efficient financial reconciliation.

Volunteer

Content Creator and Video Editor

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The Lord's Chapel

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Currently developing engaging content and producing high-quality video for a religious organization, enhancing their digital presence and outreach.

Highlights

Produced and edited compelling video content for various platforms, enhancing visual storytelling and audience engagement.

Created diverse digital content, including graphics and written materials, to support organizational communication objectives.

Member

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Mass Communication Podcast Community, UNILAG

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Contributed to a university podcast community, gaining practical experience in media production and collaborative content creation.

Highlights

Participated in collaborative podcast production, gaining hands-on experience in audio content development and team-based media projects.

Content Strategist

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Redeem Christian Fellowship UNILAG

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Developed and executed content strategies for a university fellowship, enhancing communication and engagement within the community.

Highlights

Developed and implemented strategic content plans to effectively communicate messages and engage a diverse university community.

Education

University of Lagos (UNILAG)

Lagos, Lagos State, Nigeria
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Bachelor of Science Mass Communication Grade: Second Class Upper

Courses

Introduction to Advertising

Advertising Research

Principles of Public Relations

Advertising Copywriting

Foundation of Broadcasting

Film Production for TV

Marketing Foundations for Advertising and Public Relations

Fundamentals of Media Relations

Languages

English

Yoruba

Chinese Mandarin

Spanish

Skills

Digital Content Creation

Video Editing, Social Media Management, Content Strategy, Content Research, Canva, CapCut.

Marketing & Sales

Marketing Strategy, Sales Strategy, Client Relationship Management, Digital Marketing, Promotion, Brand Visibility.

Business Operations

Inventory Management, Transaction Documentation, Process Improvement, Customer Support.

Productivity Tools

Microsoft Office Suite, Word, Excel, PowerPoint.